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Case
Study

Phelan Shilo Partners

PHELAN SHILO PARTNERS

Improving Phelan Shilo Partners engagement
with a digital presence and brand system.

Phelan Shilo Partners (PSP) are a Melbourne based engineering firm designing smart, buildable engineering solutions to human problems. Their uncommon approach combines technological efficiencies with a client-centric focus based on real-time collaboration.

FourPi were called upon to help evolve the PSP brand, create the website and lay the digital foundations for the future. To accommodate the impressive folio of work, we created a dynamic cms to allow the PSP team to easily create new pages to showcase their projects.

In addition to the strategy, design and development of the website, FourPi worked with the existing PSP logo to develop a brand system and guidelines which could be used internally and ensure consistency for the PSP brand at every touchpoint.

DISCOVERY

BRAND GUIDELINES

BRAND TEMPLATES

INTERFACE DESIGN

EXPERIENCE DESIGN

ART DIRECTION

WEB DEVELOPMENT

Phelan Shilo Partners (PSP) are a Melbourne based engineering firm designing smart, buildable engineering solutions to human problems. Their uncommon approach combines technological efficiencies with a client-centric focus based on real-time collaboration.

FourPi were called upon to help evolve the PSP brand, create the website and lay the digital foundations for the future. To accommodate the impressive folio of work, we created a dynamic cms to allow the PSP team to easily create new pages to showcase their projects.

In addition to the strategy, design and development of the website, FourPi worked with the existing PSP logo to develop a brand system and guidelines which could be used internally and ensure consistency for the PSP brand at every touchpoint.

Brand
Personality

Elegant

Bold

Playful

Serious

Traditional

Modern

Personable

Professional

Feminine

Masculine

Colourful

Conservative

Economical

Upmarket

Human

Digital

FourPi worked within the existing Phelan Shilo Partners logo to develop a brand system and guidelines which could be used internally and ensure consistency at every touchpoint.

Elegant

Bold

Playful

Serious

Traditional

Modern

Personable

Professional

Feminine

Masculine

Colourful

Conservative

Economical

Upmarket

Human

Digital

From the start of mapping out the brand system, it was clear that Phelan Shilo would need an extensive library of components. This would allow them to quickly build out new templates in-house, particularly when a new document or presentation was required.

“Working with FourPi has been a great experience from the start. The team recognised our needs and our website has been getting lots of good feedback.”

Robert Phelan